Food blogger names

Insights from 60+ food blogger names

By Dustin Walker


Food blogs are about much more than, well, food.

Sure: recipes, step-by-step guides and delectable photos are all important parts of a well-prepared food blog. But what really makes these sites so compelling is the authenticity that each individual writer brings to the site.

Their culture and heritage.

Their perspective on food.

Their passion for helping others.

Those are the things that separate an engaging food blog from a boring wikki on how to make rice.

And your blog’s name is part of its authenticity

(Psst...wanna just warp to the blog name ideas? Click the big ol' button below. You can also check out our list of travel blog names if that's more your thing)

If you’re an aspiring food blogger, you need a name folks will remember when:

  • They’re fresh out of dinner ideas for next week.
  • They want to experiment with new and unique foods.
  • They get drunk and promise to cook their wife a nice dinner, when in reality not burning a grilled cheese sandwich is a major accomplishment for them.
  • (don’t judge me)

But coming up with a moniker that’s catchy AND unique AND conveys exactly what the food blog is about is freakin’ tough.

That was made crystal clear to me when I asked over 60 kick-ass food bloggers how they came up with their names — and what they found most challenging about the naming process.


A few bloggers told me nailing that elusive combination of qualities took a lot of work.

“I changed mine a few times, coming up with something that describes what you do but is short and easily remembered is the hard part,” said Karon, an 11-year food blogging veteran, who came up with the very creative moniker Larder Love for her site.

Finding an available domain for your name-of-choice is another challenge.

Newer bloggers, like Kerala of Flavoured Goodness, said focusing on the value she delivers to her audience helped her nail-down the right name.

“Coming up with a simple and easy-to-remember blog name. when there are thousands out there already taken, is a difficult part,” said Kerala, who has been blogging for two years. “But, if you have a clear vision of what you want to offer your readers, half the job is done.”

Speaking of getting the job done, here are some of the most popular tactics and processes that food bloggers used to name their sites.

4 Food Blogger Naming Strategies

After asking 60+ top food bloggers how they named their sites, I sifted through the responses and took note of different themes and strategies they used. Here are some of the most popular naming tactics:

1) Play off your first name, nickname or...an insult?

Yup, one clever food blogger managed to turn a neighbor’s illogical insult into a smart name for his blog.

I’ll get to that one later, but first let’s look at how food bloggers have used their own modified monikers to strategically brand their blogs.

Dara Pollak turned her high school nickname (Skinny Pig) into a catchy name for her food blog.

PHOTO CREDIT: THE SKINNY PIG

Take The Skinny Pig, for example, by Dara Pollak. This attention-snatching blog title is based on a nickname she was given in high school.

“I was a dancer and I guess I was burning a ton of calories in dance class, so I had a ferocious appetite!” Dara explains. “I used to eat two footlong sandwiches for lunch, or sometimes just an entire plate of cheese fries. I could also finish a whole pizza by myself at that time."

Someone called me a Skinny Pig one day and it sort of stuck with me when I was trying to come up with the name for my blog.

Part of the reason ‘Skinny Pig’ works so well for a blog name is because it combines two seemingly contradictory words. This creates a pattern interrupt in the audience’s mind, which grabs their attention.

Other bloggers have found ways to turn their real names into a catchy title. Joyce of Cooking smartly plays off the iconic Joy of Cooking book, for example.

But Steve Dent took an especially creative approach to name his blog: The Circus Gardener’s Kitchen.

Years ago, Steve’s neighbor took an “irrational dislike” to his organic gardening techniques and starting calling him a ‘circus gardener’. The guy meant it as an insult, implying that Steve didn’t know what he wasn’t doing.

But little did the neighbor know that the phrase would become the title of Steve’s popular food blog.

“I decided that the term “Circus Gardener” was far too good to be left as a mere term of abuse so I happily embraced it as my nom de plume,” said Steve.

2) Pay homage to your roots

Food is intrinsically linked to culture and heritage.

Jackie Garvin's blog name (Syrup And Biscuits) pays tribute to her beloved Grandfather, who had syrup and biscuits for breakfast every day.

PHOTO CREDIT: SYRUP AND BISCUITS

Meals are the cornerstone of festivals and holidays. Traditional recipes and cooking techniques are passed down from one generation to the next — even kept secret, in some cases, to preserve the authenticity of the meal.

So many food bloggers base their site’s name — and even its core content — around where they came from.

Take Jackie Garvin of the popular Syrup And Biscuits. Her blog champions everything Southern and it’s important to Jackie that her name reflects her heritage. 

But the moniker also pays tribute to someone very special to her.

“Syrup and Biscuits is a nod to my beloved Grandaddy who had cane syrup and biscuits for breakfast everyday of his life,” she said.

Tiffany at Oh Honey Bakes said her blog’s name was also a tribute to a loved one.

“My great-grandmother called everyone honey. When I'd walk into her room she'd say ‘oh, honey!’ with her arms out for a hug. It stuck,” said Tiffany.

Although not strictly a food blog, Chantilly said her site Bicultural Familia was named to reflect her bicultural and biracial family.

“Bicultural Familia just fit because it was a phrase that described our family and the type of content I wanted to share,” she said. “It was also a statement of pride, because we're proud of who we are and all the aspects that make up our unique mix of cultures.”

3) Message your blog’s differentiator

These numbers are freakin’ crazy.

There are roughly 31.7 million bloggers in the U.S., according to Statista.

And in 2018, more than 2 billion blog posts were published. That works out to 4,000 posts per minute!

All this competition makes it even more important that your blog is clearly differentiated from competitors. Your audience should immediately ‘get’ what makes your content both unique and highly valuable to them.

And your food blog’s name can help communicate the unique value you provide.

The Aussie Coeliac, run by Ashlee Adams, is a great example of a blog name that makes its differentiator clear. Her title touches on both her main audience and the core value she provides her readers.

“I have Coeliac Disease and I am an Australian. I was hashtagging all my instagram posts with #AussieCoeliac so people could find coeliac resources in Australia. It stuck and I became The Aussie Coeliac,” said Ashlee.

Here’s another example: Jacqui Debono started The Pasta Project after moving to Italy and discovering the vast and surprisingly intricate world of pasta.

Her aptly named blog communicates the site’s focus in a catchy and memorable way. Jacqui’s site doesn’t just serve up recipes — it helps the audience learn about regional pastas, pasta history and more.

“The Pasta Project is really a journey through the wonderful delicious world of Italian pasta, both for myself and my readers!” She said. 

4) Tap into a personality trait

Michael Shen managed to turned his catchphrase into a catchy name for his blog: I'm Still Hungry.

PHOTO CREDIT: I'M STILL HUNGRY

Your quirky catchphrase.

Your unique cooking style.

Your bizzare food obsession.

Hey, everyone’s got their quirks. And some food bloggers have been able to turn them into a catchy name.

Afterall, a blog should be an authentic reflection of your personality. You’re not just plugging recipes and pretty platter pics, after all. Like that chippy barista at your fave downtown coffee joint, a food blog should be fun and personal.

For example, Jan Bennett named her slick food and lifestyle blog A Glug of Oil based on her cooking style.

“I use a lot of olive oil in my recipes and I'm not really one for measuring anything properly,” said Jan, adding that using a ‘glug’ of oil is an alternative to measuring out the exact amount.

Michael Shen managed to turn his catchphrase into a catchy name for his blog. Often after finishing a meal, he’d say ‘I’m Still Hungry’. His then-partner suggested he use it.

“In retrospect, it was a no-brainer of a name for a food (and now travel) blog!” Said Michael, who runs the I'm Still Hungry blog.

Is there a right way to name your blog?

Well, sorta. Especially if you think about your blog as a ‘product’.

That’s why naming agencies exist. As with all marketing, there is both an art and a science to picking the right label.

Fortune 500s spend millions on research and positioning to nail their name. But as a blogger, you obviously don’t have the time and resources to invest in that.

So instead, hopefully the stories on this page will inspire you to come up with a blog name you love. And at the very least, when it comes to your name...

Keep it punchy.

Keep it memorable.

And most of all, keep it true to your blog’s vision.

Stick to those guidelines and you’ll probably do just fine.

Food Blog Name Ideas To Inspire You

Baking Blogs

“My baking is inspired by my hens and my garden, it also rolls off the tongue nicely.”

Dayna Hoskin

“My blog started out as an extension of my small cake business, which at the time was called Coco Cake -- which was named after my beloved orange and white fluffy kitty named Coco who passed away. Kinda morbid. But I've always loved the name Coco and it fits perfectly with Cake, hehe.”

“Before starting my blog, I used to write down my recipes in my diary. Over the years, the number of diaries grew and I thought of compiling them at one place and thus started this blog, which is in a way an extension of my diary only. Therefore this blog, Samira's Recipe Diary is my digital diary of recipes.”

“It's based on the phrase ‘practice makes perfect,’ and my blog is about teaching myself patisserie.”

“Passionate about baking was just something I was, something that seemed to reflect what I really enjoyed at the time. Thankfully, I still do.”

“Cooking and writing have always been passions of mine. For a long time, I have had the thought of starting a food blog in the back of my mind. Almost two years ago now, I had some good friends around for a dinner party. I made a series of small bites -- simple but delicious. One of my friends kept saying ‘I can’t believe you made this,’ and I found myself repeating ‘it’s not complicated.’ We laughed that night that it would be a good name for a blog -- and here we are!”

Recipe & Cooking Blogs

“It's based on the handwritten recipe books of my great grandmother, Nana Ling. I never met her but I got to know her well through the stories told by my mum and grandmother. I felt the name captured the important elements of the blog -- family and connecting generations through recipes.”

“Antonet is my first name and people call me Anto. The kitchen is my favorite place in my home. When others cook in my kitchen I become so mad at them. I feel like its mine, so don’t enter the kitchen. I am possessive in my kitchen space. That's how I named my blog as Anto's Kitchen”

Antonent Roajer

“I liked the phrase ‘food for thought.’ But it was already taken as a blog’s name. So I added my first name to it.”

“I was thinking about a suitable name for weeks -- just trying to brainstorm words that would fit with the message of the blog, which was to share comfort food in all its forms. I wanted the word comfort in there, but couldn't think of a catchy name to finish it off. One day I was looking through one of my cookbooks, a Nigella Lawson one, called ‘Nigella Bites,’ and I just suddenly thought that the word 'bites' fit. It conveyed the ease of the recipes, the action of eating and it just sounded right.“

Jo Romero

“The kitchen is the heart of the home and the larder was traditionally the food cupboard where all ingredients plus preserves and food were stored. Therefore, to me the larder is the heart of the kitchen and the real heart of the home. As my blog focuses on making everything from scratch this fits with the old fashioned ethos of the larder.”

Karon Grieve

“My passion for everyday cooking drove me towards starting this blog. Since I wanted people to
fall in love with everyday homestyle cooking, hence the name culinaryxpress, culinary stands for my cooking style and xpress for recipes that can be done as fast as possible in a like an express train.”

Arthur Lee

COOKING XPRESS

“It's a blog, about coffee ... ;-). My first thought was "Coffee Blog -- oh wait, as if that's going to be available!" I checked just in case, and nearly fell off my chair when I found that it was.”

​“I wanted my blog name to be short and simple, which will convey what I actually wanted to offer my readers. Though having a bad sweet tooth, I always looked for a healthy alternative for any 'not so good food.’ We always relate that any healthy food will be flavorless. So, contrary to that, I wanted to convey a positive message about healthy food and how flavorful you can make it.”

“After moving to Italy in 2003, I began to discover so many pasta shapes (fresh and dried) and recipes I'd not heard of before. Many shapes and recipes have an interesting history, some date back to Ancient Rome! Plus, Italian food is often not national but regional. Each region has its own pasta shapes and recipes not found or known in other parts of the country. I decided I wanted to share this discovery with others and at the same time to try as many types of Italian pasta and authentic recipes as I can. So, The Pasta Project is really a journey through the wonderful delicious world of Italian pasta, both for myself and my readers!”

​“‘Circus Gardener’ was originally an insult directed at me many years ago by a neighboring allotment keeper, who took an irrational dislike to my organic gardening techniques. The term was intended to imply that I didn’t know what I was doing. It may have been true at first, but I soon found that the more you grow your own food the more you learn. After all, seeds are pre-programmed to turn into plants and our role as gardeners is simply to help them along the way.”

“I love to cook and the kitchen is my hideout. So when I started my blog, I thought it would be great to name it Cook's Hideout. Also my husband's favorite restaurant when he was in college was Hideout.”

​“It was a bit tongue and cheek to be honest. There are so many ‘food bloggers’ out there. TONS of which are insanely knowledgeable and others that don’t really have a clue how to cook. So many food blogs you see are just people snapping pics in restaurants and bars and offering biased opinions as they get paid by them. My blog is about me and the food I cook for my family.”

“It's not as exciting as you may think … I used to blog previously when I was a freelancer, and it was always about juggling things in life, always joked I needed extra arms! When I decided to start a food blog, I couldn't decide what to call it and because of the link to food the name stuck.

​“I wanted to have a name for my blog that was not a part of me but separate. My first blog name was a part of me, so I decided to create a non-personalised blog name that I liked.”

Food & Travel Blogs

“My blog started as a healthy eating blog, hence the 'phat' element as I thought it was a nice play on the word 'fat.' I love baking cupcakes so 'cupcake' was a no brainer. My blog is no longer about healthy eating but the name is such a talking point, I don't feel I can change it now!”

“From the famous cookbook ‘Joy of Cooking.’ My whole life people have called me Joy instead of Joyce so it just made sense.”

“My last name is Ko and growing up people would call me Koko. I wanted to do a food blog so I figured incorporating ‘Taste’ would make sense.”

“I had to come up with a name late at night and Elizabeth's Kitchen was already taken. My writing style was very diary-like back then, so I called it Elizabeth's Kitchen Diary.”

“It was a nickname for me in high school. I was a dancer (ballet, tap, jazz, etc) and I guess I was burning a ton of calories in dance class, so I had a ferocious appetite! I used to eat two footlong sandwiches for lunch, or sometimes just an entire plate of cheese fries. I could also finish a whole pizza by myself at that time. Someone called me a ‘skinny pig’ one day and it sort of stuck with me when I was trying to come up with the name for my blog. I also love bacon so the term ‘pig’ felt fitting on a few levels!”

Dara Pollak

‘It combined the best of both worlds, a love for travel and a love for food.”

Michele Peterson

“I wanted it to be catchy so I chose alliteration - it is about food and travel hence the eating and exploring.”

“Our family is bicultural and biracial. I really wanted to create a blog that would not only bring our cultures together, but showcase them in a way that would make more people aware of families like ours. I've always blogged about culture, family relationships, food, holidays and travel. Bicultural Familia just fit because it was a phrase that described our family and the type of content I wanted to share. It was also a statement of pride, because we're proud of who we are and all the aspects that make up our unique mix of cultures.”

“As it was a food blog initially, I wanted a name that was food related. I liked the idea of a fork or plate. I also wanted it Scottish. I also thought about a rating system for reviewing and a wooden spoon has bad connotations. Taking into consideration all these factors, TartanSpoon was born along with the spoon awards -- Tartan Spoon is 10/10, Gold Spoon is 9/10, Silver is 8/10, Bronze 7/10 and wooden 6/10.”

“My personal obsession with the most beautiful spice of the world, saffron, and the beautiful streaks it leaves behind when added in desserts.”

Sukanya Ghosh

“It used to be called 'Opposable Thumbs', for reasons I can't even quite remember. However, my then-partner suggested 'I'm Still Hungry' because it was something I used to say quite often upon finishing a meal -- 'I'm Still Hungry.’ In retrospect, it was a no-brainer of a name for a food (and now travel) blog!”

Michael Shen

“My blog has started as a food blog so "a matter of taste" seemed perfect, then when I shifted my focus to travel with attention to food it still worked -- it's a matter of taste where I go, as I always pick the destination after checking what I can eat there.”

Family/lifestyle food blogs

“I decided one day that I wanted to start a blog, but wasn't sure what to write about. I originally pictured it as a type of online journal where I share my thoughts and experiences. Simply Stacie sounded cool and I really didn't put much thought into it all. I came up with it on a whim. It's good that it is a bit generic because I am not boxed into a specific niche.”

"I love cooking and I love spices and when I first started my blog I loved experimenting too. I felt like a bit of a beginner in the kitchen so I was also searching for ways of using spices and improving my cooking skills. Now I'm a much more confident and experienced cook but I still love using spices and creating new recipes.”

“I have Coeliac Disease and I am Australian. I was hashtaging all my instagram posts with AussieCoeliac so people could find coeliac resources in Australia. It stuck and I became The Aussie Coeliac.”

Ashlee Adams

“Originally it was based around getting kids eating a variety of foods. So I wanted to name it after foods.
I also wanted alliteration in there so I went through many combinations of foods. I finally decided on sprinkles and sprouts as it is a fun food and a vegetable. Plus it works with my kids being my little sprouts. It just sounded right.“

“I wanted something that would sound good when you said it, preferably with four syllables, name place (Bangkok) and subject (Glutton)”

​“I live in a village called Belleau and I cook in my kitchen so it seemed like a simple concept and an original name as the village has such a unique name. I was concerned that people couldn’t pronounce it as it’s spelt quite unusually but people got used to it (it’s pronounced Bell Oh).”

“We wanted to blog about food in Western Sydney, so it seemed the obvious choice.”

Sharon Williams and Alice Longhurst

​“We owned a dating site and I had a forum for 'recipes better than sex.’ When my children kept calling me from the U.S. at 3 or 4 a.m. for recipes, I decided to put their favorites online. Following on from the forum I created, I went with Orgasmic Chef for recipes better than sex. Women know exactly what I mean and men think I haven't found the right man.”

Maureen Shaw

“When I started my blog we were living in Tokyo. My first daughter was seven weeks old and we had a view of Mt. Fuji, one of my favorite mountains, from our apartment balcony. I was struggling to come up with a blog name, so decided to use the things that described my current situation and Fuji Mama was what came out. I started on Blogger and fujimama.blogspot.com was taken, so I decided to add La, the French word for “the” in the female form. My undergrad major was in French and I’ve also lived in France, so it seemed like a perfect addition and had a nice ring to it!”

​“I use a lot of olive oil in my recipes and as I'm not really one for measuring anything properly I thought everyone would know what a glug of oil was as opposed to bothering to measure out an exact amount. Seems I was wrong because one of the most popular Google searches which takes people to my blog is by searching 'What does Jamie Oliver mean by 'a glug of oil' - cheers Jamie!’”

“Well I actually started a blog on WordPress.com (free version) in October of 2013 and I called it ‘An Italian Night Out,’ but after searching more about blogging for about a month, I decided to go with WordPress.org, where I could add ads and try to make it into a business. I had no idea how to move from .com to .org so I decided that I would just go with a new name. I was out for my morning walk one day and the name just jumped in my head. An Italian in my Kitchen. It didn't even come to me until my daughter asked me ‘is Dad the Italian?’ so yeah it actually fit quite well.”

​“Always wanted a name that's relevant to the subject. Hence me and my sister collectively decided to and came up with Spoon Fork And Food.”

“Foodie - foody [ˈfu:di] Someone greatly (even excessively) interested in the preparation and consumption of good food. Epicure, Gastronome, Gourmet, Bon Vivant. Quine - quean (Scottish Doric dialect) a young woman, girl or daughter. A female person from Aberdeen/shire.”

​“I wanted a name that would give me the most freedom but also give readers a good sense for the content I would be providing. Gastronomy was broad enough not to box me into something hyper-specific, like baking or traveling or restaurants. But also provide the gist of the content: FOOD.”

Cathy Chaplin

Blogs Focused on a Specific Type of food

“My husband’s initials and my initials combined with a catchy food-related name.”

​“It's been so long I've actually forgotten exactly when and how the name came to me, but the name means "Memoires of Angelina" in Italian. It's an Italian food blog, and it's named after my grandmother Angelina, who inspired my interest in cooking. The blog started out as a way for me to share all her recipes that I enjoyed so much growing up, so the metaphor that, through the blog, I was ghost-writing her culinary memoires.”

Frank Fariello

“We got to spice all aspects of our life, so my blog basically caters to food for thought, food for kids, food for better health. I focus on traditional indian recipes, kid-approved recipes, diabetic diet and management and modern cooking as well. Since this was a planned name decision, I made sure the name conveys everything.”

Srivalli Jetti

​“Initially, I was completely clueless about the name of my blog. I even created a free domain called food-n-moreblog at the initial stage. Later I found a word called ‘curry nation’ and I instantly thought that this is the name that I am looking for. I want a name that describes the theme of my blog and I guess Priya's Curry Nation is doing a good job.”

Priya and Prashant Joshi

“My husband and I were just talking about food and Indian summers and how we should start a food blog on Indian food. And then ‘Indian Summer’ came to mind and how it has such a great place in our memories so we just spun the words a little bit.”

Prerna Singh

​“Syrup and Biscuits is a nod to my beloved Grandaddy who had cane syrup and biscuits for breakfast everyday of his life. My blog champions everything Southern. It’s fitting that the name reflects an important aspect of my heritage.”

Jackie Garvin

“I wanted a name to reflect closely on my kind of cooking, philosophies and the niche or expertise I bring to the food blogging scene. It had to stand out, be interesting but it has to reflect me completely.”

“I have a great passion for cooking delicious food! When I thought about recording my granny’s and mom’s traditional recipes along with my fusion recipes, I decided starting a blog is the perfect way! And I just wanted a unique name related to tasty and healthy food. Picked the name ‘TASTY APPETITE’ because for everyone to enjoy the food they must have a great appetite. And when you’re hungry, eating healthy delicious food is divine! Thus my blog got it’s perfect unique name 👍

Jayanthy Kumaran

Well I wanted something related to food, and the thing that struck me was when you eat something one thing that stands out is the flavor brought about by the fusion of many ingredients. Most of the time cooked or processed over heat /flame. Hence Flavor Flame Fusion ;)”

​“We knew we wanted something food related, but not very common. We googled and it didn't yield anything satisfying. We then sat down and sketched what we want to be, we wanted to do contemporary Indian food adapted to local ingredients and looked at food as a communal activity to be done when you get together. With this, we sent out a call for creative suggestions to some of our close friends. We got some good replies and names and a lot that didn’t appeal. In one post we made later, a friend asked what naan was and commented that you are breaking bread as cool as ‘Breaking Bad’ which everybody seemed to be watching at the time! I think the conversation ended up with BreakingNaan, and I credit my friend for being the spark for this. The more we thought about it, it started to really feel like us! It was short, it was fun to us and we could really get behind it. The domain name was not taken and now here we are!”

Vikram Bapat

Still struggling with your blog name?

Post a comment below and tell us a little about your food blog. Maybe we can offer a bit of advice.


About the Author Dustin Walker

Dustin is a marketer, copywriter and veteran blogger. He created Best Blog Names to help writers avoid the naming mistakes he made so long ago.

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